John Martin left his native England to settle in Belgium:
"Only connoisseurs can appreciate beers like mine."
He imported from Ireland the renowned Guinness Stout and launched the slogan now known in every household - "Guinness is good for you". A few years later, he developed Gordon Scotch Ale, which became Scotland's leading Ale on the Continent.
John Martin created a delicately brewed Pale Ale using hop-bells. Originally named Bulldog Pale Ale, today renamed, in honour of its creator, John Martin's Original Ale.
The family restored the Château du Lac to the very highest standards of architectural splendour (since the eighties, this château has been run as a well-known hotel)
Andrew and John J. succeeded John Martin on the latter's death in 1966.
An eventful year in which the John Martin Company took over the well-known Looza fruit juices, and Schweppes ventured far afield - rewriting its traditional philosophy.
Instead, the Firm launched Orangina in Belgium. In 1999, 50 million distinctive round bottles were sold. An annual record !
The specialist Belgian beers were joined by a newcomer that would take the market by storm… Gordon Finest Gold.
1993 saw a new step in the regional tradition. John Martin relaunched the craftsmen's brewery Timmermans.
In 1995, Quaker Oats granted distribution of Gatorade, the celebrated energy drink, to the family business in Genval.
John Martin is resolutely facing the new millennium with the launch of Gink'o Tea.